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    How to Optimise Your Business's Google Business Profile in Pontevedra

    Creativos Digitales ESP 5 min read

    What is a Google Business Profile?

    It is the free listing Google shows on Maps and Search when someone looks for a business or service in their area.

    For a business in Pontevedra, Vigo or the Rías Baixas, a complete profile helps customers find the phone number, opening hours and how to get there or get in touch.

    Who can have a profile?

    Google only accepts businesses that serve customers in person: at premises or at the customer's location. An online-only business does not meet Google's rules.

    Steps to optimise your profile

    1. Claim and verify the profile

    Search for your business on Google Maps. If it already exists, claim it; if not, create it. Then complete the verification Google offers you.

    2. Use the same details everywhere

    Your name, phone, website and opening hours must match on the profile, your website and your social media. Use the business's real name, without adding keywords or cities.

    3. Choose the right category

    The primary category should describe your main activity. Add secondary categories only if you really offer those services.

    4. Set opening hours and service area

    Enter your real opening hours and update them on public holidays. If you travel to customers, set a service area instead of an address.

    5. Upload photos and post

    Upload real photos of your work, your team or your premises. Posts let you share news and keep the profile up to date.

    6. Reply to reviews

    Reply politely to every review, including negative ones. Don't offer gifts in exchange for reviews: it breaks Google's rules.

    7. Link the profile to your website

    A clear, fast website with your contact details strengthens the profile. If you need one, see our web design in Pontevedra service.

    Common mistakes

    • Having two profiles for the same business.
    • A different phone number or opening hours on the website and the profile.
    • Adding keywords to the business name.
    • Leaving the profile unchecked for months.

    Need help?

    We can review, create or maintain your profile. See our Google Business Profile management service, combine it with SEO in Pontevedra or write to us. We reply within 48 hours at most.

    You can also see our own Google profile.

    Did you find this article useful?

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